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Why Light Sarees Are a Summer Favourite
Lightweight sarees are a perfect choice for summer because they allow the body to breathe and stay comfortable in warm weather. Fabrics like cotton, Chanderi, Maheshwari and linen are naturally...
Why Light Sarees Are a Summer Favourite
Lightweight sarees are a perfect choice for summer because they allow the body to breathe and stay comfortable in warm weather. Fabrics like cotton, Chanderi, Maheshwari and linen are naturally...
Gudi Padwa: Celebrate New Beginnings, Draped in...
Gudi Padwa marks new beginnings, celebrated with traditions, colors and community across Maharashtra. At Atulya Karigari, the spirit of the festival reflects what handloom and craftsmanship stand for - patience,...
Gudi Padwa: Celebrate New Beginnings, Draped in...
Gudi Padwa marks new beginnings, celebrated with traditions, colors and community across Maharashtra. At Atulya Karigari, the spirit of the festival reflects what handloom and craftsmanship stand for - patience,...
The Visual Shade: A Summer Palette Reset
There is a particular moment on a hot afternoon when the light turns sharp and colors feel loud. Almost instinctively, we look for shade, not just the physical kind, but...
The Visual Shade: A Summer Palette Reset
There is a particular moment on a hot afternoon when the light turns sharp and colors feel loud. Almost instinctively, we look for shade, not just the physical kind, but...
The Generation That Grew Up on Trends Is Choosi...
For a long time, it was assumed that the generation raised on fast fashion would leave handloom behind. Instead, a quiet rebellion is happening. From Ikat paired with sneakers to...
The Generation That Grew Up on Trends Is Choosi...
For a long time, it was assumed that the generation raised on fast fashion would leave handloom behind. Instead, a quiet rebellion is happening. From Ikat paired with sneakers to...
From Yarn to You : The Journey of an Atulya Kar...
A saree rarely begins where we think it does. Before the border or the motifs appear, there are weeks of washing, marking, and thousands of tiny resist knots tied by...
From Yarn to You : The Journey of an Atulya Kar...
A saree rarely begins where we think it does. Before the border or the motifs appear, there are weeks of washing, marking, and thousands of tiny resist knots tied by...
The Unseen Hands : A Tribute to the Women Behin...
The loom gets the credit. But the work begins long before it. This Women's Day, we celebrate the women whose hands prepare every thread, tie every knot, and quietly shape...
The Unseen Hands : A Tribute to the Women Behin...
The loom gets the credit. But the work begins long before it. This Women's Day, we celebrate the women whose hands prepare every thread, tie every knot, and quietly shape...